Table of Contents
The 21 Best Free SEO Tools
Looking for a list of free and useful SEO tools ? Do not look any further.
What are your favorite free SEO tools ?
Are there any new free tools we should know about?
You can add your preferred tools in the survey!
Then we try and test each suggestion, choose the best ones, and group them by category.
If you have a limited budget, this list will surely be useful to you.
These are the categories:
· Keyword search tools
· On-page SEO tools
· Link Building Tools
· Technical SEO tools
· Position tracking tools
· Analytical tools
· Local SEO Tools
· Other tools
Keyword search tools
These tools help you discover the topics your audience is looking for.
1. Answer The Public
Answer the Public collects the questions people are searching for (and some other types of searches) from Google’s autocomplete results. It is very useful for generating ideas for themes.
NOTE TO THE MARGIN .
Answer the Public is a freemium tool. You can do two free searches per day.
Similar alternativs: Keyword Sheeter , Keywordtool.io
2. Google Keyword Planner
Google Keyword Planner is Google’s keyword search tool. You can use it to generate keyword ideas based on up to ten seed keywords, from a website or URL .
Although Keyword Planner has limitations, such as a lack of absolute search volumes, it is useful for finding difficult-to-find keyword ideas using traditional keyword search tools .
NOTE TO THE MARGIN .
If Bing is a search engine that you are interested in ranking for, don’t forget that they have their own keyword planning tool .
3. Ahrefs Keyword Generator
Ahrefs Keyword Generator brings the first 100 keyword ideas for any seed keyword or phrase from our database of more than ten billion keywords from more than 170 countries . Shows the estimated search volume for each suggestion, plus the keyword difficulty score ( KD ) for the first ten ideas.
NOTE TO THE MARGIN .
The Keyword Generator can also find keyword ideas for Bing , YouTube , and Amazon .
4. Google Trends
Google Trend is shows the popularity of a topic over time. It can be used to find and capitalize on trending topics, and avoid creating content on topics for which interest is waning.
5. Keyworddit
Keyworddit pulls keywords from Reddit. Just by entering any subreddit (for example (/ r / bigSEO), it returns a list of keywords with estimated monthly search volumes.
It is useful for finding topics that your audience is interested in, but perhaps you would not consider.
Here are some of the keywords he found from the r / entrepreneur subreddit:
6. AlsoAsked.com
AlsoAsked.com goes through the questions in the Google “people also search” or People Also Ask ( PAA ) boxes . It is used to find sub-topics and questions that it may make sense to answer in your article.
For example, if you were writing an article on “how to clean a coffee pot with vinegar” you might be interested in answering questions such as:
· How much vinegar should you use?
· How many times should you use vinegar in the coffee pot?
· Is vinegar for cleaning better than ordinary vinegar?
7. Keyword Surfer
Keyword Surfer is a free Chrome extension that shows the estimated and global search volume of any search entered in Google. You can see similar keywords and related terms in the sidebar.
This makes it easy to search for keywords and analyze the competition without neglecting the SERPs .
On-page SEO tools
These tools allow you to optimize your pages to rank higher in search engines .
8. Rank Math
Rank Math is a WordPress SEO plugin that helps on-page and technical SEO .
Here are some of the things it can be helpful for:
· Add titles , meta descriptions , OG tags and other meta tags to posts and pages,
· Add structured data for rich snippets ,
· Redirect URLs ,
· Find and repair broken links on your site.
Similar alternatives: Yoast SEO , All in One SEO Pack , and The SEO Framework .
9. SERPSim
SERPSim shows how your page will look in Google results. All you have to do is enter your proposed title, meta description , and URL .
SERPSim will also tell you if your title and description are too long. You should resolve these errors to prevent them from being truncated in search results.
Similars alternatives: Portent’s SERP Preview Tool
10. Google Rich Results Test
Google’s rich results testing tool checks the markup on your page to see if it is eligible for rich results in search results.
11. Merkle Schema Markup Generator
Merkle’s Schema Markup Generator creates structured data in the JSON-LD format . Just select the type of markup scheme you want to generate (eg local business, FAQ, products, etc.), fill out the form, and then copy and paste the generated markup on your site.
You can check the validity of any markup scheme using Google’s data structure testing tool .
12. Ahrefs SEO Toolbar
The toolbar for SEO of Ahrefs is an extension for Chrome and Firefox that shows metrics SEO of Ahrefs directly in the browser.
It also generates an on-page SEO report on the visited page, with important elements such as the page title, meta description, number of words, titles (headers), hreflang, canonical , OG tags , and more.
What’s more:
· Check broken links ,
· Trace redirect chains (the full path),
· Highlight the nofollow links ,
· Show Ahrefs SEO metrics on Google SERPs,
And much more.
Link Building Tools
Ahrefs Backlink Checker shows the first 100 backlinks to any site or web page.
It also shows the top five linked pages, most common anchor texts, the total number of backlinks and referring domains, and our Domain Rating ( DR ) and URL Rating ( UR ) scores .
It works thanks to the same industry leading database that our paid tool has. Here are some statistics :
· 16 billion known links,
· 170 million unique domains,
· 7 billion pages crawled every day.
14. Hunter.io
Hunter.io finds email addresses associated with a site. It is free up to 50 searches per month.
You can also use the tool to find the email address of a specific person. Just enter the domain and the person’s name.
Install the Chrome extension for quick access, or use the Google Sheets plugin .
Similar alternative: FindThat .Email , Voila Norbert
15. Broken Link Checker by Ahrefs
Ahrefs broken link checker shows the first ten broken links for any domain, subdomain or URL . You can use this tool to:
· Find broken link building opportunities ,
· Find broken links from your site , which you can solve to improve the user experience,
· Finding broken pages on your site to claim “link authority.”
If you prefer to use Chrome extensions to check for broken links directly, you can use LinkMiner or Check My Links .
16. Scraper
Scraper is a Google extension that allows you to scrape data from any web page. It can be used for multiple purposes, such as searching for possible links from Google search results.
HARO is a free service that connects new news sources with journalists seeking their expertise.
How it works: journalists have questions. They need experts to answer them. HARO emails these questions to its subscribers. Anyone can reply and become a potential source for those posts.
Whether you’re just starting out or have an established site, it’s a great way to build authority links.
A similar service is SourceBottle .
Learn how to use HARO effectively in this video:
18. Streak
Streak is a freemium Chrome extension that turns your Gmail inbox into CRM (customer relationship manager) software .
With Streak you can schedule and send personalized emails in bulk, see if someone opened them, and more. It is an excellent tool to find blogs to publish.
Technical SEO tools
These tools allow you to improve the technical aspects of your website.
The Google Search Console (formerly Google Webmaster Tools) is a free service from Google that allows you to monitor and resolve the appearance of your site in its search results.
You can use it to find and resolve technical errors, submit sitemaps (or sitemaps ), view problems in structured data, and more.
Bing and Yandex also have their own versions.
20. Screaming Frog
Screaming Frog is a desktop website crawler. It is one of the most popular tools available for analyzing and auditing on-page SEO problems .
With the free version, you can crawl up to 500 URLs.
21. Cloudflare
Cloudflare is a CDN ( content delivery network , or content distribution network). Not only can it improve the speed of your site, but it can also protect it from malicious attacks.
